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Entrepreneurship
Courseware Details:
Entrepreneurship
Course Group
The Entrepreneurship Course Group consists of Starting
Your Own Business, Expand Your Business to the Web, Internet Marketing 101, and Surviving a Downturn
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$97
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Starting
Your Own Business
The
course, developed by Dan Gross, instructor, and entrepreneur
for more than 20 years takes you through the steps
you will need to set up and run a successful business.
This
extensive multi-media course covers everything you
need to start your business along with tips and secrets
to making your business a success and saving money
on your business taxes. The course even includes
a complete downloadable Business Plan that you can
use as a starting point for developing your own.
Course
Topics include:
Introduction to
Businesses
Brainstorming
Business Types (Brick & Mortar, Internet, Part-Time,
Full-Time
Forms of Businesses
Funding your Business
Business Taxes and Incentives
The Business Plan
Accounting and Budgets
Sales and Marketing
Internet Marketing
Making your Business Successful
Bonus materials include a basic accounting package, budget program, and templates
to help you get business up and running.
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$47
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| Expand
Your Business to the Web
The course,
developed by Dan Gross, instructor, and entrepreneur
for more than 20 years takes you through the steps
you will need to get your business up on the Internet.
This short
multi-media course covers everything you need to quickly
create a presence on the Internet for your business.
The course includes a free downloadable Web Site Template
that you can customize to your business. A complete
check list is also provided so you won't miss a trick
and waste time with unnecessary work.
Course Topics
include:
Why put my Business on the
Web?
Domain Names
Building your Web Site
HTML Primer
Types of Web Sites
Customer Connectivity
Internet Marketing
Setting Your Business Up for E-Commerce
E-Commerce Styles
Building a Catalog and Databases
Putting it All Together
Bonus Website template included in the course.
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$37
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Internet Marketing 101
In this course, we will explore the many methods available to market your business on the web. There are more ways to market your business on the web than grains of sand on the beach. We are not going to promise riches beyond belief as many internet marketers claim. But we will give you a solid foundation to explore the many facets of internet marketing with the goal of increasing your sales. The course is broken up into 3 sections: First, we will give you an overview of the basic methods for attracting customers to your internet business; Second, we will explore each method in detail and give you the exact steps you need to get your marketing up and running fast; and Lastly, we will give you a summary of some results from various methods we have tried. Of course these will vary widely depending upon your situation, business, and market.
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$37
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Surviving a Downturn
There are many ways to keep your business running during a downturn. In this short course we will discuss many ways to keep your business afloat and avoid closure. These include: planning for a downturn; cutting your expenses; merging with another company; buying out the competition; partnering; and marketing. There are undoubtedly many others, but these will give you the biggest bang for the buck. Case studies are also presented from some real companies to see how they have weathered a downturn.
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$27
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